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Headcount Benchmarks for HR Leaders: The 3 HR Metrics to Measure in 2024 with Examples

Posted on
December 26, 2023
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Introduction

HR leaders constantly face the critical task of ensuring their organizations operate efficiently and effectively. To achieve this, HR leaders must rely on data-driven insights from tools such headcount benchmarks. In this blog, we will explore the following:

  • What are Headcount Benchmarks?
  • 3 HR Metrics to Measure in 2024 With Examples
  • Benefits of Headcount Benchmarks for HR Leaders
  • Limitations of Headcount Benchmarks
  • Conclusion
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What are Headcount Benchmarks?

Headcount benchmarks are essential tools that HR leaders use to gauge the effectiveness of their workforce and HR strategies. These benchmarks involve collecting, analyzing, and comparing data related to employee headcount, structure, and costs within the organization.

By establishing benchmarks, HR leaders can gain a clear picture of how their HR functions stack up against industry standards and competitors. Then they will be able to drive changes that should improve efficiency within the organization.

Are you a HR leader? Find relevant headcount benchmarks here

3 HR Metrics to Measure in 2024 With Examples

HR leaders can be overwhelmed by the many metrics available to them now. So we have shortlisted three HR metrics to help you measure the headcount efficiency in your organization.

1. Revenue per Function Employee ($M)

Revenue per Function Employee is a key metric that helps HR leaders understand the efficiency and productivity of commercial functions within a business (e.g. Sales, Marketing, and Customer Service).

It is calculated by dividing the total revenue of the organization by the number of function employees. This metric is designed to show the contribution of each functional employee to the top line.

Example: Let's say your company generated $100 million in revenue in 2023, and you have 20 Sales function employees. To calculate the Revenue per Sales Employee, use the formula:

Revenue per Sales Employee = Total Revenue / Number of Sales Employees

= $100M / 20

= $5M per Sales Employee

In this example, let’s assume the comparable benchmarks are between $2M and $4M revenue per Sales employee. As your company has a higher revenue per Sales employee at$5M compared to benchmarks, this indicates that your Sales team is efficient in contributing to the organization's financial success.

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2. Function Employees as % of Total Employees (%)

This metric provides insights into the composition of the workforce. It calculates the percentage of employees within a specific function compared to the total number of employees within the organization. It is a helpful metric to benchmark for support functions within a business, such as Human Resources.

Example: If your organization employs 200 people, and 10 of them are in HR roles, then the HR Employees as % of Total Employees is calculated as follows:

HR Employees as % of Total Employees = (Number of HR Function Employees / Total Number of Employees) * 100

= (10 / 200) *100

= 5%

A lower percentage may suggest that your HR department is lean, whereas a higher percentage could indicate that the HR team is overstaffed. So, if the external benchmarks are between 1% and 3% for HR, then it suggests that the function maybe heavy.

3. Employees in High Cost Countries (%)

As most medium to large sized companies often have a global presence, this metric measures the percentage of employees located in high-cost countries. It's a valuable indicator for HR leaders who need to assess the geographical footprint of their employees, labor cost distribution and manage people expenses.

Example: If your organization has 1,000 employees worldwide, and 250 of them work in high-cost countries, the Employees in High Cost Countries (%) is calculated as follows:

Employees in High Cost Countries (%) = (Number of Employees in High Cost Countries / Total Number of Employees) * 100

= (250 / 1000)* 100

= 25%

Monitoring this percentage can help HR leaders evaluate cost-saving opportunities in lower-cost regions. If you are looking to evaluate the offshoring potential at your company, then check out CompanySights who have +100,000 data points including this metric.

Benefits of Headcount Benchmarks for HR Leaders

Here are some compelling reasons why HR leaders should embrace and harness the power of headcount benchmarks in 2024 and beyond:

1. Informed Decision-Making

In the world of HR, knowledge is power. Headcount benchmarks provide a treasure trove of data that can be the bedrock of informed decision-making. With access to quantifiable metrics like Revenue per Function Employee and Function Employees as % of Total Employees, HR leaders gain a deep understanding of their department's performance.

This data isn't just about numbers; it's about uncovering patterns, identifying trends, and drawing meaningful insights that help leaders steer the HR ship in the right direction. Armed with this knowledge, HR leaders can craft effective strategies, fine-tune HR processes, and allocate resources more wisely. It's like having a high-resolution map in a land of uncertainty, ensuring HR decisions are on target.

2. Competitive Advantage

In the corporate world, the race for top talent is relentless. To attract, retain, and nurture the best employees, HR leaders must stay ahead of the competition. Headcount benchmarks serve as the binoculars that allow HR professionals to assess their standing in the talent market.

By benchmarking against industry standards, HR leaders can gauge their organization's competitiveness and identify areas where they need to excel. This data-driven approach helps in adapting to changing workforce dynamics, aligning HR strategies with best practices, and setting the organization apart as an employer of choice.

3. Efficient Resource Allocation

Resource allocation is a fine art in HR management. Too much or too little can lead to inefficiencies, financial waste, or missed opportunities. Headcount benchmarks are like the conductor's baton, guiding HR leaders to orchestrate staffing and cost allocation in perfect harmony.

With real-time insights into the organization's workforce, HR professionals can adjust the HR budget, allocate personnel strategically, and ensure that the right resources are in the right place at the right time. This not only optimizes HR functions but also keeps costs in check, a critical aspect of sustainable business growth.

4. Continuous Improvement

For HR leaders committed to building a culture of excellence, headcount benchmarks are the tools of transformation. Regular benchmarking creates a culture of continuous improvement within the HR department. It encourages HR professionals to set higher standards, challenge the status quo, and pursue innovative approaches.

By tracking metrics over time, HR leaders can measure the effectiveness of their interventions, assess the impact of new HR initiatives, and refine strategies for ongoing improvement. It's a journey of perpetual advancement that propels HR towards excellence.

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Limitations of Headcount Benchmarks

While headcount benchmarks provide invaluable insights for HR leaders, it's important to recognize their limitations. Understanding these limitations can help HR professionals use the benchmarks effectively and interpret the data in context.

1. Lack of Context: Headcount benchmarks often provide quantitative data, but they may lack the qualitative context needed to explain why certain metrics deviate from industry standards. A below-average metric, for instance, may be due to unique circumstances in the organization.

2. Industry Differences: Different industries have varying workforce requirements and structures. Benchmarking against an industry standard that doesn't align with your organization's specific needs can be misleading and counterproductive.

3. Changing Workforce Dynamics: The workforce is evolving rapidly with remote work, gig workers, and automation. Traditional benchmarks may not account for these changes, making them less relevant for certain aspects of HR management.

4. Limited Scope: Headcount benchmarks typically focus on quantitative data, and while they provide insights into efficiency and cost, they may not capture the full spectrum of HR performance, such as employee engagement, satisfaction, and cultural alignment.

5. Confidentiality Concerns: Sharing specific HR data for benchmarking purposes may raise concerns about confidentiality. Some organizations may be reluctant to disclose certain sensitive information.

6. Overemphasis on Cost: While cost-related metrics are important, they should not be the sole focus of HR. Overemphasizing cost reduction can lead to a detriment in employee satisfaction and organizational culture.

7. Short-Term Focus: Headcount benchmarks often reflect short-term data, which may not account for long-term HR strategies and their impact.

Despite these limitations, headcount benchmarks remain a valuable tool for HR leaders. It's crucial to use them in conjunction with other qualitative and contextual information to make informed decisions and drive long-term HR strategies.

Conclusion

In 2024, HR leaders must focus on data-driven decision-making, and headcount benchmarks are invaluable for achieving this goal. By understanding and utilizing metrics like Revenue per Function Employee, Function Employees as % of Total Employees, and Employees in High Cost Countries (%), HR professionals can steer their organizations toward greater efficiency and success. These benchmarks are not only indicators of the present but also critical tools for future growth and innovation in HR management.

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Joel Lister-Barker
Joel Lister-Barker
Client Services

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